How to Setup and Install the New Facebook Pixel | Social Media Today


PixelYourSite

If you don’t install the correct tracking, then you’re flying blind – you won’t know if your campaign is delivering the desired results and you won’t be able to track your ROI down to the penny.

Campaign tracking on Facebook comes via your Facebook Pixel, a small piece of code that you install on your website.

Source: How to Setup and Install the New Facebook Pixel | Social Media Today

Advertisements